{"id":1195,"date":"2026-09-10T10:54:19","date_gmt":"2026-09-10T10:54:19","guid":{"rendered":"https:\/\/vagodesign.art\/?page_id=1195"},"modified":"2026-09-10T10:54:19","modified_gmt":"2026-09-10T10:54:19","slug":"koken-corporate-catalog-brand-identity-design","status":"publish","type":"page","link":"https:\/\/vagodesign.art\/tr\/koken-corporate-catalog-brand-identity-design\/","title":{"rendered":"K\u00d6KEN \u2014 Kurumsal Katalog & Marka Kimli\u011fi Tasar\u0131m\u0131"},"content":{"rendered":"
\n
\n
\n
\n

K\u00f6ken Karoser Sanayi, ticari ara\u00e7 \u00fcstyap\u0131lar\u0131, ta\u015f\u0131ma ekipmanlar\u0131 ve lojistik sekt\u00f6r\u00fcnde g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc art\u0131rmak ve g\u00fc\u00e7l\u00fc, end\u00fcstriyel bir g\u00f6rsel kimlik olu\u015fturmak amac\u0131yla K\u00f6ken Karoser i\u00e7in tasarlanan \u00f6zel bir marka kimli\u011fi ve ticari katalog \u00e7\u00f6z\u00fcm\u00fcd\u00fcr. \u00c7ok y\u00f6nl\u00fc kullan\u0131ma uygun olarak geli\u015ftirilen \u00fcr\u00fcn katalo\u011fu; a\u011f\u0131r hizmet m\u00fchendisli\u011fini, \u00fcretim g\u00fcvenilirli\u011fini ve \u00f6zel \u00fcstyap\u0131 \u00e7\u00f6z\u00fcmlerini filo y\u00f6neticilerine, lojistik firmalar\u0131na ve ticari ara\u00e7 al\u0131c\u0131lar\u0131na do\u011frudan aktarmak \u00fczere tasarland\u0131.<\/p>\n\n\n\n

\n

Proje kapsam\u0131nda, \u00f6zel kamyon kasalar\u0131n\u0131 ve y\u00fck \u00fcstyap\u0131 \u00e7\u00f6z\u00fcmlerini \u00f6ne \u00e7\u0131karan kapsaml\u0131 bir ticari ara\u00e7 katalog sistemi geli\u015ftirdik. Bu yap\u0131, B2B al\u0131c\u0131lar\u0131n ve filo y\u00f6neticilerinin fuarlar ve sat\u0131\u015f sunumlar\u0131 s\u0131ras\u0131nda \u00fcr\u00fcn \u00f6zelliklerini h\u0131zl\u0131ca de\u011ferlendirmesini sa\u011fl\u0131yor.<\/p>\n\n\n\n

\n
\u0130leti\u015fim<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\"K\u00d6KEN<\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n
\n

Yapt\u0131klar\u0131m\u0131z<\/h2>\n<\/div>\n\n\n\n
\n

Marka materyalleri, otomotiv \u00fcstyap\u0131 ve ta\u015f\u0131ma ekipmanlar\u0131 sekt\u00f6r\u00fcnde y\u00fcksek etkili, end\u00fcstriyel bir ileti\u015fim arac\u0131 olacak \u015fekilde tasarland\u0131. Standart \u00fcr\u00fcn f\u00f6yleri yerine dinamik, d\u00fczenli ve g\u00fc\u00e7l\u00fc bir ticari katalog yap\u0131s\u0131 olu\u015fturuldu.<\/p>\n\n\n\n

\n
\n

Marka Konsepti <\/strong><\/strong>
K\u00f6ken Karoser\u2019in mevcut logosunu, dinamik k\u0131rm\u0131z\u0131 \u015fevron ve kurulu\u015f tarihiyle birlikte kulland\u0131k. S\u0131cak turuncu geometrik grafikler, y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc ara\u00e7 g\u00f6rsellerini \u00e7er\u00e7eveleyerek g\u00fc\u00e7l\u00fc bir end\u00fcstriyel g\u00f6r\u00fcn\u00fcm olu\u015fturuyor.<\/p>\n\n\n\n

Tipografi<\/strong>
B\u00f6l\u00fcm ba\u015fl\u0131klar\u0131, teknik \u00fcr\u00fcn tan\u0131mlar\u0131 ve kurumsal ifadeler i\u00e7in temiz ve g\u00fc\u00e7l\u00fc bir yaz\u0131 karakteri kullan\u0131ld\u0131. Net \u00fcr\u00fcn kategorileri ve belirgin ileti\u015fim alanlar\u0131, kurumsal m\u00fc\u015fteriler i\u00e7in g\u00fc\u00e7l\u00fc bir g\u00f6rsel hiyerar\u015fi olu\u015fturuyor.<\/p>\n\n\n\n

Marka Kimli\u011fi
<\/strong>Dinamik d\u00fc\u015f\u00fck poligon geometrik detaylar ve end\u00fcstriyel renk paleti (canl\u0131 g\u00fcvenlik turuncusu, koyu k\u0131rm\u0131z\u0131, beyaz ve antrasit gri), dayan\u0131kl\u0131l\u0131k, teknik hassasiyet ve \u00fcretim gelene\u011fini yans\u0131tacak \u015fekilde b\u00fct\u00fcnle\u015ftirildi.<\/p>\n<\/div>\n\n\n\n

\n

Uygulama<\/strong> <\/strong>
Katalog yap\u0131s\u0131; ticari otomotiv sat\u0131\u015f merkezleri, B2B lojistik fuarlar\u0131, filo sat\u0131n alma sunumlar\u0131 ve m\u00fc\u015fteri g\u00f6r\u00fc\u015fmeleri i\u00e7in optimize edildi. B\u00f6ylece markan\u0131n uzman ve g\u00fcvenilir ara\u00e7 \u00fcstyap\u0131 \u00fcreticisi konumland\u0131rmas\u0131 desteklendi.<\/p>\n\n\n\n

\u00d6l\u00e7eklenebilirlik<\/strong><\/strong>
D\u00fczenli \u00e7oklu \u00fcr\u00fcn grid sistemi; ara\u00e7 teknik \u00f6zelliklerinin, kasa se\u00e7eneklerinin, \u00fcr\u00fcn foto\u011fraflar\u0131n\u0131n ve ileti\u015fim bilgilerinin hem \u00e7ok sayfal\u0131 bas\u0131l\u0131 kataloglarda hem de dijital PDF formatlar\u0131nda netli\u011fini korumas\u0131n\u0131 sa\u011fl\u0131yor.<\/p>\n\n\n\n

Bask\u0131ya Haz\u0131r Tasar\u0131m<\/strong><\/strong><\/strong>
Katalog, y\u00fcksek hacimli ve dayan\u0131kl\u0131 bask\u0131 \u00fcretimi i\u00e7in haz\u0131rland\u0131. Dengeli m\u00fcrekkep yo\u011funluklar\u0131, temiz vekt\u00f6rel kenarlar ve y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc g\u00f6rseller sayesinde a\u011f\u0131r gramajl\u0131 ku\u015fe k\u00e2\u011f\u0131t \u00fczerinde canl\u0131 ve do\u011fru renkler elde edilmesi sa\u011fland\u0131.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

\n
\n
\n
\"K\u00d6KEN<\/figure>\n<\/div>\n\n\n\n
\n

Sonu\u00e7<\/h2>\n\n\n\n

K\u00f6ken katalog tasar\u0131m\u0131, standart otomotiv tan\u0131t\u0131m materyallerini g\u00fc\u00e7l\u00fc bir B2B sat\u0131\u015f arac\u0131na d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. K\u00f6kl\u00fc marka kimli\u011fi, enerjik geometrik \u00e7er\u00e7eveler ve d\u00fczenli \u00fcr\u00fcn sunumlar\u0131 bir araya getirilerek end\u00fcstriyel uzmanl\u0131\u011f\u0131 g\u00fc\u00e7l\u00fc bir kurumsal ileti\u015fime d\u00f6n\u00fc\u015ft\u00fcren \u00f6zel bir tasar\u0131m \u00e7\u00f6z\u00fcm\u00fc olu\u015fturuldu. Tasar\u0131m, hem fiziksel sat\u0131\u015f kanallar\u0131nda hem de dijital kullan\u0131mlarda etkili bir sunum deneyimi sa\u011fl\u0131yor.<\/p>\n\n\n\n

\n
Hizmetler<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n
\n

Kal\u0131c\u0131 Bir \u0130z B\u0131rakan Hik\u00e2yeler Tasarlayal\u0131m<\/h2>\n\n\n\n

Sayfalar\u0131 etkileyici marka deneyimlerine d\u00f6n\u00fc\u015ft\u00fcren editoryal tasar\u0131mlara m\u0131 ihtiyac\u0131n\u0131z var? Dergiler, g\u00f6rsel kataloglar ve marka rehberleri tasarlayarak hedef kitlenizin ilgisini \u00e7ekiyor, markan\u0131z\u0131n hik\u00e2yesini etkili bir \u015fekilde aktar\u0131yor ve genel marka alg\u0131n\u0131z\u0131 g\u00fc\u00e7lendiriyoruz.<\/p>\n\n\n\n

\n
\u0130leti\u015fim<\/a><\/div>\n\n\n\n
\u0130\u015flerimiz<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\"\"<\/figure>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

K\u00f6ken Karoser Sanayi is a custom-designed brand identity and commercial catalog solution created for K\u00f6ken Karoser to elevate visibility and establish a robust, industrial visual presence in the commercial vehicle bodywork, transport equipment, and logistics sector. Tailored for versatile application, the product catalog is engineered to communicate heavy-duty engineering, manufacturing reliability, and custom superstructure solutions […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"class_list":["post-1195","page","type-page","status-publish","hentry"],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/pages\/1195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/comments?post=1195"}],"version-history":[{"count":1,"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/pages\/1195\/revisions"}],"predecessor-version":[{"id":1211,"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/pages\/1195\/revisions\/1211"}],"wp:attachment":[{"href":"https:\/\/vagodesign.art\/tr\/wp-json\/wp\/v2\/media?parent=1195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}